top of page

How to Improve Your E-commerce Business with Accounting

Ecommerce businesses have seen a massive demand from online consumers this year compared to the previous years. With modern technology making things more convenient for buyers and sellers, the situation will just continue to flourish with each new advancement that comes out.

That’s why if you’re running an online business, it’s essential to have an e-commerce accountant who can oversee your finances while you focus on running your business. You can pour all your attention on improving your products or services while letting a professional handle your accounting policies.

If you want a successful online venture, you need to learn how to optimise your business, along with your e-commerce accounting. Keep reading below to find out ways to manage your online business and achieve a significant return on investment.

Make Your Accounting System Automatised

Since everyone is living in a digital world now and your business is situated online, it’s integral to automate your accounting system as best as you can. When you’re tracking your expenses, it will help if you let an e-commerce accounting firm develop an automated system for you.

That way, you can guarantee to skip the need to write everything down manually and go ahead with using a database where you can find everything you need in one place. If your company tends to document receipts, it may not be a feasible long-term solution. Instead, learn to automate your accounting, including your sales.

Establish a Firm Inventory Method

Your inventory is an essential part of your online business and should always be organised and regularly updated to ensure you’re on the right track, so you know when it’s time to restock your products. For your inventory to be successful, you have to record your products correctly, and you should be following an efficient system.

Since you’re operating your business online, your inventory should be reliable and creates no room for errors. When you make a sale, down to the shipment of the products, your records need to be intact. Failing to develop a reliable file of your inventory can cause the downfall of your business.

Keep Track of Your Gross Margin

Aside from monitoring your sales, you should also know your business’ gross margin and net margin. Your gross margin is the profit you receive when you deduct the direct cost from your trading revenue. It’s what proves the actual revenue that your business makes with each successful sale.

It is a typical mistake for some businesses to consider direct expenses like operating costs. When the gross margin is miscalculated, and the cost of goods sold becomes mixed up, it leads to an over or undervaluation of your inventory. If you want to smooth things over, it is recommended to rely on an accountant for your e-commerce business.

Manage Your Cash Flow Right

Your online business’ cash flow is one of the main factors determining how successful your e-commerce is. You have to guarantee that you’re handling your finances correctly and you always keep track of their movement.

Failing to oversee your company’s cash flow will affect your operations, eventually causing your e-commerce business to fall apart. That’s why it’s crucial to figure out how your cash flow works by looking at it regularly to determine what needs to be improved and what you have to continue doing.


Your accounting system, inventory method, gross margin, and cash flow are some of the factors that can significantly affect your e-commerce business. If you want to have a successful online business, you need to focus on them if you expect your operations to run smooth and steady. Having an accountant for your online business is helpful because they can guarantee they will oversee your finances while you focus on running your company as usual.

Are you looking for the top e-commerce accountant in Australia to help manage your online business? The Ecommerce Accountant is home to reputable business advisors who are dedicated to extending their help to online stores and influencers. Get in touch with us today to start increasing your profit!

7 views0 comments


bottom of page